Launching shortly after the refreshed corporate brand we worked with them on, the council’s  Clean Campaign  gave them an opportunity to introduce the ampersand as a brand motif, signifying the reciprocal relationship and acting as the link between the council services and the obligations of the community to help those services be delivered.

We worked with the internal team on copywriting and design of the messaging across various platforms, handing over files and assets for them to roll it out more widely post our involvement.